Women's Wednesday Archives: Reviews

Women’s Wednesday #88: Authentic Reviews that Deliver to Your Bottom Line

Posted: January 9, 2019 by Anne Fleming, Car Buying Advocate

Consumers are relying on car dealer reviews more than ever before. Women use them the most, as much as 50% more than men. Women not only turn to reviews about a dealership, they also expect the posts to convey the most important part of the customer experience – trust. The emotional qualities of a review speak loudly to women and encourage or discourage a visit to your store.

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