As the leader in connecting women+families with Certified Trusted Dealers, we provide educational blogs and tips to weave into your sales and service practice to help improve your sales. Each blog offers best practices in different department areas with suggestions to make doing business with women a core value and natural expression at your store.

Improve Conversions: 7 Ways to Highlight Your Convenient Factors

Posted: June 09, 2021 by Anne Fleming, Car Buying Advocate
All dealerships are experiencing the pinch of the chip shortage. Inventory is down and consumer interest is up. With the 2020-2021 crisis, dealers transformed how they sold vehicles during the pandemic. This article is about taking the steps to let your shoppers know your dealership has new ways of selling today, and w [...]

How Women Rate Fixed Ops Follow-Up Communication by OEM

Posted: May 19, 2021 by Anne Fleming, Car Buying Advocate
Did You Know? 25% of women defect annually from their dealer’s fixed ops dept due to communication inconsistencies. That translates to an avg. loss of $1.03M in sales. REVIEW EQUALS RETENTION Let’s take a closer look at these numbers and what they really mean. Below, showcases the latest 2 [...]

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