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Trust is the #1 Reason Women Choose a Car Dealer
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What’s in it for you?

Increase Sales and Retention! BE A CERTIFIED TRUSTED DEALER

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Women buy 4.5 out of every 10 vehicles at new car dealers

That’s the good news, but did you know:

60%

who leave a dealer without buying don’t return there.

59%

don’t buy at a branded dealership closest to her home.

47%

of women car buyers visit 3 dealers.

ENGAGE, EDUCATE AND UNDERSTAND.

Women don’t want to be categorized as adjunct buyers to men. It’s in the dealers best interest to discontinue this mindset.

Is Your Dealership:

  • Looking to increase sales?
  • Looking to showcase an elevated experience?
  • Looking for new ways to improve conversion and retention?

JOINWOMENDRIVERS.COM

1. Dealers sell 770 total vehicles to women annually. With this certification, increase sales by 40 units on average, plus service drive revenue.
2. Carl Sewell, author of ‘Customer for Life’, equates the lifetime value of a customer to $517,000 with repeat purchases, referrals, and social media; multiplied by 40 new buyers.