New Platform. New Future.
Women have a voice, and Women-Drivers.com amplifies it. Our platform showcases reviews and experiences, by women for women, and highlights dealers who engage in exceptional consumer experiences. Consumers no longer waste time looking through mixed reviews to find one from other women.
Gender is a top filter of how humans experience the world. We get it, there is no universality of women. While other car dealer rating sites show a mixed bag of reviews, ours is more focused. Women want authentic reviews. These endorsements are relatable and are a litmus test of how trustworthy a dealer is.
While there are hundreds of associations, groups and organizations committed to the advancement of women’s initiatives, having a platform focused on car dealer reviews, allows these buyers to be heard, share, be empowered, save time, acknowledge, and make a difference.
Women buy 45% of vehicles at new car dealers autonomously and have purchased an estimated 38 million new vehicles in the past 5 years. Buying in an environment of trust is the top reported reason women purchase; price is fifth.
Think Disney, Starbucks, Lululemon, Nordstrom’s, and Vans. Women purchase for the experience.
Eighty-seven percent of women use reviews to locate dealers they want to do business with. Certified Trusted Dealers have a satisfaction rate of 97.1% which leads to greater retention rates. Embrace using reviews with this market segment. Discover how reviews from this market will transform sales and retention with your brand. Be a trusted dealer. It’s simply good business.
Unlike other review sites, an extraordinary 94% of our reviewers go on to complete a 30-question survey. These differentiated assessments are a deep dive into preferences, behaviors and nuances of their visit. Having access to these previously unknown and unobserved customer experiences, allows leadership to have breakthrough results in retention and revenue with actionable insights we report on.
2. 2021 Women’s Purchasing and Fixed Ops Trends Report, Women-Drivers.com
3. Digital Air Strike’s 8th Automotive Digital Retailing Consumer Trends Study
4. 2018, Women-Drivers.com